The Sports Authority is staffed with experts in all areas of sports and fitness related topics, and strives to be the ultimate "authority," both on and off the field. Whether in the game or cheering from the sidelines, The Sports Authority is the leading destination for consumers to fulfill their own sports equipment needs, as well as find their favorite team's apparel. The Sports Authority operates 462 stores in 45 states, and employs more than 15,000 associates nationwide. It also operates stores in Japan under a partnership with AEON Co., Ltd. The company's e-commerce website is located at www.sportsauthority.com.
Warrior is the leading lacrosse brand for equipment, footwear and apparel.
Founded in 1992 by Dave Morrow in his dorm room at Princeton, Warrior has grown to be the dominant brand in the industry.
Warrior has been an Anchor Sponsor of MLL since Jake Steinfeld met Dave in 1999.
Warrior’s 3 mobile marketing trailers appear at 200+ lacrosse events every spring and summer.
The Major League Lacrosse Championship Weekend presented by Warrior, is the culminating event of the Major League Lacrosse season.
Visit warrior.com to see how Warrior is providing the means to dominate on the field and the lacrosse lifestyle away form the game.
As an anchor level corporate sponsor of Major League Lacrosse since 2003, New Balance is the “Official Footwear and Sideline Apparel of Major League Lacrosse.”
The New Balance logo also appears on the Boston Cannons team uniform. The Warrior Burn lacrosse shoe by New Balance debuted in February 2004. Designed and tested by members of the Warrior Lacrosse Players Club Team, the Burn is the world’s first lacrosse shoe developed by the world’s best players.
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 164,000 employees and about 70 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford’s products, please visit www.fordmotorcompany.com
- Anheuser-Busch has been an Anchor Sponsor of MLL since the league?s inception in 2001.
- The Bud Light Club is the place to be for MLL?s 21+ fans on the sideline at MLL games.
- In 2006, Bud Light broadcast the MLL Semi-Finals live on BudLight.com, marking the first time the Semi-Final games were broadcast live to a world-wide audience.
Over the past 20 years, Cascade has established itself as the leader in the lacrosse helmet and eyemask category and continues to set the bar for safety and innovation for the industry.
Cascade has been the Official Helmet of MLL since the league’s Summer Showcase tour in 2000.
Cascade's Pink CPX helmets, worn by the MLL All Star Team in 2006, were autographed and auctioned to fans following the game raising $19,000+ for the Susan G. Komen Breast Cancer Foundation.
POWERADE, the complete sports drink, helps replenish four electrolytes lost in sweat. POWERADE is part of the glacéau unit of Coca-Cola North America. glacéau consists of brands that offer hydration for every occasion, including vitaminwater®, smartwater®, POWERADE®, FUZE®, NOS® and Full Throttle®. The Coca-Cola Company is the world’s largest beverage company, refreshing consumers with more than 500 sparkling and still brands. For more information about POWERADE, including POWERADE ION4®, the complete sports drink and POWERADE ZERO®, the zero calorie sports drink, visit www.us.powerade.comor www.facebook.com/POWERADEION4.
- Joined MLL as a partner in 2007.
- All MLL players can use Brine heads and handles.
- Brine will provide the protective equipment for four MLL teams.
- Brine will highlight its MLL partnership in all of its advertising.
- Great Atlantic has given away thousands of dollars in merchandise through the Eye of the Hurricane on-field promotion at MLL games.
- In 2006, Great Atlantic and Warrior gave MLL fans a chance to win $10,000 by successfully hitting a goal target from the face-off X.
- Body By Jake Global LLC, founded by MLL Founder Jake Steinfeld, has been instrumental in the development of some of the most successful fitness products ever sold.
EFX technology is designed to maximize performance and overall well-being by increasing balance, strength and flexibility.
EFX joined Major League Lacrosse as an official partner in July 2010 and provides MLL teams with their Silicone Sport Wristbands to wear during practice and games.